{"id":2164,"date":"2014-05-12T08:25:45","date_gmt":"2014-05-12T07:25:45","guid":{"rendered":"http:\/\/www.e-works.fr\/blog\/?p=2164"},"modified":"2022-03-16T13:43:54","modified_gmt":"2022-03-16T13:43:54","slug":"livre-google-adwords-le-guide-des-liens-sponsorises","status":"publish","type":"post","link":"https:\/\/www.e-works.fr\/blog\/livre-google-adwords-le-guide-des-liens-sponsorises\/","title":{"rendered":"Sortie d&rsquo;un livre sur Google Adwords : Le guide des liens sponsoris\u00e9s"},"content":{"rendered":"<p style=\"text-align: justify;\"><a href=\"https:\/\/www.e-works.fr\/blog\/wp-content\/uploads\/2014\/05\/guide-liens-sponsorises.jpg\"><img decoding=\"async\" class=\"alignright size-medium wp-image-2165\" src=\"https:\/\/www.e-works.fr\/blog\/wp-content\/uploads\/2014\/05\/guide-liens-sponsorises-225x300.jpg\" alt=\"guide-liens-sponsorises\" width=\"225\" height=\"300\" \/><\/a><\/p>\n<p style=\"text-align: justify;\">Vous souhaitez acqu\u00e9rir de nouvelles comp\u00e9tences en gestion de campagne de liens sponsoris\u00e9s ? Vous d\u00e9sirez apprendre des techniques d&rsquo;experts webmarketing pour mieux optimiser et g\u00e9rer vos campagnes Google Adwords ? Alors d\u00e9couvrez le <strong>livre d\u00e9di\u00e9 enti\u00e8rement \u00e0 Google Adwords<\/strong> par Florian MARLIN\u00a0expert Webmarketing.<\/p>\n<p style=\"text-align: justify;\">Un guide en toute simplicit\u00e9 r\u00e9pondant \u00e0 plus de 150 questions sur <a title=\"Offre Google adwords\" href=\"https:\/\/www.e-works.fr\/emploi\/adwords.html\">Google Adwords<\/a> et le SEA en g\u00e9n\u00e9ral.<\/p>\n<p style=\"text-align: justify;\">Le livre \u00ab\u00a0Le guide des liens sponsoris\u00e9s\u00a0\u00bb r\u00e9pond \u00e0 toute les probl\u00e9matiques rencontr\u00e9s sur Adwords, vous y trouverez des questions tels que :<\/p>\n<ul style=\"text-align: justify;\">\n<li>Combien de campagnes dois-je cr\u00e9er dans mon compte ?<\/li>\n<li>Comment v\u00e9rifier que mes annonces sont bien diffus\u00e9es dans les zones g\u00e9ographiques cibl\u00e9es ?<\/li>\n<li>Comment identifier les mots-cl\u00e9s \u00e0 exclure d\u2019une campagne ?<\/li>\n<li>Comment analyser ses r\u00e9sultats (CTR, CPC, CPA, Quality score&#8230;) ?<\/li>\n<li>Comment calculer son ROI ?<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">Des questions \/ r\u00e9ponses qui vous permettront de d\u00e9couvrir des astuces et techniques pro pour obtenir des r\u00e9sultats rapides et efficaces sur vos campagnes Adwords, aussi bien en agence que chez l\u2019annonceur.<\/p>\n<p style=\"text-align: justify;\">Cette \u00e9dition 2014 est le guide parfait pour tout ceux qui veulent approfondir leurs connaissances sur le SEA mais aussi le meilleur alli\u00e9 pour passer et r\u00e9ussir sa <a title=\"Certification Google Adwords\" href=\"https:\/\/www.e-works.fr\/blog\/certification-google-adwords\/\">certification Google Adwords<\/a>.<\/p>\n<p style=\"text-align: justify;\">Ce <em>livre sp\u00e9cial Google Adwords<\/em>\u00a0est disponible en vente chez Amazon, Fnac et Eyrolles.<\/p>\n<p style=\"text-align: justify;\">L&rsquo;auteur a \u00e9galement ouvert \u00e0 l&rsquo;occasion un Blog d\u00e9di\u00e9 aux SEA, SEO et toutes les questions li\u00e9es au webmarketing en g\u00e9n\u00e9ral.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Vous souhaitez acqu\u00e9rir de nouvelles comp\u00e9tences en gestion de campagne de liens sponsoris\u00e9s ? Vous d\u00e9sirez apprendre des techniques d&rsquo;experts webmarketing pour mieux optimiser et<\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[51],"tags":[],"class_list":["post-2164","post","type-post","status-publish","format-standard","hentry","category-carriere-et-conseils"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Sortie d&#039;un livre sur Google Adwords : Le guide des liens sponsoris\u00e9s<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.e-works.fr\/blog\/livre-google-adwords-le-guide-des-liens-sponsorises\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sortie d&#039;un livre sur Google Adwords : Le guide des liens sponsoris\u00e9s\" \/>\n<meta property=\"og:description\" content=\"Vous souhaitez acqu\u00e9rir de nouvelles comp\u00e9tences en gestion de campagne de liens sponsoris\u00e9s ? 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